The Soudah Peaks stands as a vital component of the Vision 2030 initiative by the Kingdom of Saudi Arabia which operates in the Aseer region's southwestern sector. The development project targets the creation of Saudi Arabia's top luxury mountain tourism hotspot by focusing on economic development through environmental sustainability principles. The development serves dual purposes as it strengthens the local economy and achieves the national objective of decreasing oil revenue dependency through sustainable tourism and infrastructure development.

Economic Viability
The Soudah Peaks project initiated its operations in September 2023 in the Aseer region's 627 square kilometer territory which extends until 3,015 meters above sea level. This prime location in the mountains of the southwest offers a unique blend of natural beauty and strategic positioning for tourism. The developers have split the project into stages that lead to completion during 2027 while the entire development targets 2033 as its final year.
Soudah Peaks receives funding of $7.7 billion from the Kingdom as it aims to reduce economic dependence on oil resources. Soudah Peaks is predicted to supply more than $7.8 billion to Saudi Arabia's GDP by the year 2033. The project’s substantial economic impact on the national economy can be seen through its notable contribution. The Soudah Peaks development will generate thousands of employment opportunities throughout multiple sectors including construction, hospitality services as well as transportation services and retail stores. Saudi Arabia's Vision 2030 enables the tourism sector to expand and the Soudah Peaks project stands as a crucial element for developing the Aseer region into a key destination for upscale tourism.
The initial project phase comprises 940 hotel rooms together with 391 residential units while commercial space reaches 32,000 square meters. The Soudah Peaks development will expand throughout multiple phases until 2033 to add 2,700 hotel rooms and 1,336 residential units and more than 3,000 staff units for accommodation. This new development will fulfill luxury accommodation needs in the region while delivering substantial positive effects to the local real estate sector. New residential spaces will deal with both population and tourism sector demands which enables infrastructure to adapt to increasing numbers.
The project will gain from improved infrastructure through Abha International Airport's expansion that aims to serve more than 13 million passengers each year until 2028. The expansion serves to enhance area connectivity because it enables more visitors to reach the destination. The development expands the road network to provide better connections between Aseer and Taif and Riyadh major cities. The newly built infrastructure will set off more economic growth while building enduring value for the regional area.
Saudi Arabia Tourism Revenues

Source: Trading Economies
Sustainability Initiatives
Sustainability functions as the foundation upon which Soudah Peaks has been specifically designed. The project achieves economic sustainability through a balance between development growth and natural environment protection to establish a lasting project that respects ecological elements. The Soudah Development Company (SDC) stands as the project developer while it promotes environmental stewardship to fulfill Saudi Arabia's Saudi Green Initiative sustainability targets.
The development section of the project occupies less than 1% of the total designated land area which preserves most of the area in its original condition. The project strategy protects both the ecological balance of the mountainous region and minimizes the environmental consequences during execution. SDC has dedicated itself to planting 73,000 indigenous trees for biodiversity enhancement and carbon sequestration purposes. The broader strategy of the project includes habitat restoration and wildlife reintroduction of mountain ibexes to their natural environment for protecting local wildlife populations.
The Soudah Peaks project implements emergency restoration work at various historical sites found in the Aseer region for heritage preservation. The planned organization works to defend local cultural heritage through strategies which support both historic preservation and contemporary tourism architecture. Tourism expansion techniques in Saudi Arabia maintain equilibrium between development initiatives and cultural heritage protection to stop tourism's negative impact on Saudi cultural identity.
The development applies sustainability standards to its construction materials together with its energy-efficient system implementation. The project incorporates solar power as a renewable energy source which helps decrease its environmental impact. The project integrates innovative irrigation methods as water conservation techniques to reduce its effects on local water supplies. The sustainable initiatives implement policies that support Saudi Arabia's goal toward reaching net-zero carbon emissions by 2060.
Infrastructure and Transportation Developments
The Soudah Peaks project needs better infrastructure to meet increasing demands in the developing tourism sector. The expansion plan of Abha International Airport together with new road infrastructure projects which link Soudah Peaks to major Saudi Arabian cities is currently being executed. The airport expansion project will enable international and domestic tourists to access the region while boosting its transportation connections with the rest of Saudi Arabia.
The development of healthcare facilities together with educational institutions represents an improvement to social infrastructure. The King Faisal Medical City will become a 1,000-bed medical complex which exists to treat locals and visitors alike. King Khalid University's expansion will provide sufficient educational capacity to meet the region's needs and generate possibilities for local youth besides establishing Soudah Peaks as an attractive destination for residents and tourists.
New road infrastructure will lower travel duration among major urban areas which will maintain Soudah Peaks development accessible for visitors. The infrastructure development serves double functions because it stimulates tourism activities yet promotes local growth through enhanced enterprise activities.
Economic Impact on Tourism
This Soudah Peaks project will revolutionize Saudi Arabia’s tourism business. The Saudi Arabia Vision 2030 sets a goal of reaching 100 million annual visitors by 2030 and Soudah Peaks plays an important role to achieve this milestone. Visitors are projected to reach 2 million per year by 2033 after which Soudah Peaks will become a prominent tourism destination across the country. Tourism growth in Saudi Arabia is expected to increase through this tourist influx as the sector develops into a major economic diversification force.
Domestic tourists alongside international visitors will welcome the Soudah Peaks project by accessing this luxurious destination situated at the heart of Saudi Arabia. Saudis will choose Soudah Peaks as their getaway from city stress because of its natural appeal and premium facilities and accommodations.
The project produces economic effects that cover areas outside of tourism. Thousands of job opportunities will arise throughout the project development period starting from construction work and hospitality employment and extending to secondary industries including transportation and retail services. The establishment of this development will decrease regional joblessness and present learning chances across the region. The growing demand for residential and commercial properties in the area drives economic growth which generates sustained economic advantages through local investment activities.
Challenges and Mitigation Strategies
Soudah Peaks holds extensive possibilities but requires solutions to its encountered issues. The main environmental concern for this large development project exists because it takes place in an endangered mountain ecosystem. In spite of possible environmental concerns the project team conducted thorough environmental studies to develop strategies that protect the local ecosystem against harm caused by construction activities and tourism developments. The ecological footprint reduction approach of the project includes using sustainable materials with native species protection along with renewable energy systems implementation.
The region faces difficulties in protecting its native cultural heritage from being lost. The Aseer region contains valuable historic heritage which demands that modern development occurs through sensitive planning methods to protect this legacy. Heritage preservation and historical site restoration serve as essential elements of the development because they protect cultural identity as the project enables both continued progress and modern innovations.
The infrastructure development process faces two major issues because it needs substantial financing together with complex coordination efforts. The development of Abha International Airport along with new road construction and social infrastructure expansion demands considerable financial assistance with specialized knowledge. The Saudi government fulfills its commitment to Vision 2030 by providing financial support to the Soudah Peaks project which will facilitate the resolution of emerging challenges.
Conclusion
Saudi Arabia uses the Soudah Peaks Mountain Tourism Project as a strategic platform to develop sustainable tourism while building a world-class destination throughout the Aseer region as part of its economic diversification strategy. Within the Soudah Peaks project Saudis aim to develop sustainable development models which will establish an environmental and cultural preservation standard across the Kingdom. The project's advancement will result in protected tourism sector improvements and simultaneous support of Vision 2030's main economic targets through employment generation and infrastructure development. The Soudah Peaks project represents a significant success story for Saudi Arabia because of its well-planned investments and strategic development strategy which will foster economic diversification and sustainability.